Your best foundation match is rarely the same year-round."įor more application tricks and tips by skin tone, check out our easy foundation video tutorial series for fair, medium, and deep complexions. "Most women are deeper in the summer and paler in the winter. "Skin also changes with the season," she says. To mimic how the sun effects hits the face, she suggests a slightly fairer shade in the t-zone (under the eyes, on the nose, and chin) and a half shade deeper on the periphery of the face or wherever you want to add the subtlest depth. On set and in real life, Gucci always uses two shades of coverage to prevent what she calls "foundation face": "Most women have more than one tone to their complexion and you want to mirror that as closely as possible for a real second skin look, rather than creating a uniform mask." And then there's our Beauty Concierge service-a complimentary one-to-one virtual consultation with a trained Westman Atelier makeup artist to help you better identify your unique shade. We want to help you get it right: If you know your favorite foundation shade from another major beauty brand, our Findation tool can help you choose a parallel tone from the Vital Skin collection (just click on the tab that says "Find Your Shade"). The best shade match, says Gucci, disappears when you blend it into the skin. Neutral undertones fall somewhere in the middle. There are no rigid rules, but if you have an olive or golden complexion and tan easily in the sun, you are probably warm if your skin is rosier, you're prone to flushing, and you turn pink in the sun, there's a good chance you're cool. The degree of melanin in your skin determines how fair, medium, tan, or deep you are on the foundation scale-but that's one just one factor to consider when choosing the right shade undertone is also key. "If your skin is actually getting healthier, your makeup is going to look more beautiful." 2. Soothing coconut and camellia actives hydrate, calm, and correct biocompatible plant compounds reduce redness and irritation and raspberry cell extracts provide antioxidant benefits. When Gucci began working on Vital Skin foundation with the labs, she wanted something that did more than just conceal. ![]() That makes choosing a high performance formula with treatment actives formulated at clinical efficacy levels key. THINK TREATMENT, NOT JUST COVERAGEįoundation melds with your skin and remains there all day, which means it has the opportunity to work for your complexion beyond surface level. You can reapply without having to take everything off." The formula itself is made to do the work for you, but according to Gucci, the six pro tricks below are the X-factor that creates a finish so glowing and real, it's indistinguishable from healthy skin. It has a nice luminous finish while still being buildable. "What I love about Vital Skin is that it functions as a concealer, a foundation, you can spot treat with it or apply it all over. The result is a creamy yet weightless silicone-free foundation that was nearly four years in the making. It had to be easy to apply and feel truly comfortable when I was wearing it, not like I was wearing tons of makeup." "I needed a product that would help me feel confident, like it was melting into my skin and becoming one with it. "I really wanted to dispel that notion." And then there was a rosacea diagnosis during her third pregnancy with her daughter, Petal, which made her own complexion prone to unevenness and flushing. "There seemed to be this notion that luxury, performance, and innovation couldn't go together with 'natural'," she recalls. As a makeup artist, I've always been known for skin."
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